Practice summarizing academic text about wine perception and pricing
Sentence 1
Consumers like a bottle of wine more if they are told it cost ninety dollars a bottle than if they are told it cost ten.
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Sentence 2
Belief that the wine is more expensive turns on the neurons in the medial orbitofrontal cortex, an area of the brain associated with pleasure feelings.
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Sentence 3
Wine without a price tag doesn't have this effect.
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Sentence 4
In 2008, American food and wine critics teamed up with a statistician from Yale and a couple of Swedish economists to study the results of thousands of blind tastings of wines ranging from $1.65 to $150 a bottle.
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Sentence 5
They found that when they can't see the price tag, people prefer cheaper wine to pricier bottles.
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Sentence 6
A wine that cost ten times more than another was ranked by experts only seven points higher on a scale of one to one hundred.